Mar 10
Social Media Newsroom PDF Print E-mail

social media newsroomsA Customized Social Media Newsroom provides an interactive, multimedia resource to help connect your brand with consumers, journalists, bloggers and anybody interested in learning more about your company.

The social media newsroom is designed to act as a media hub on the Web where people not only learn more about the big picture but have multiple opportunities to connect with and share brand content. Even for companies active on the social web brand presence can quickly become dispersed across multiple platforms and accounts. The social media newsroom will aggregate both content (press releases, social media releases, videos, photos, podcasts, whitepapers, presentations, etc.) and social Web presence.

Social Media Newsroom Features

  • Downloads and links to major media coverage.
  • Downloads and links to press kits, investor kits, podcasts, video, photos, and more.
  • Executive team bios and links to social networking presence, i.e. LinkedIn.
  • Dedicate RSS feeds to media coverage, news releases, social media.
  • Enable visitors to distribute content to social networking sites such as Twitter and FaceBook.

The social media newsroom will give your brand a premium, interactive brand presence on the Web to start building a community and conversation around your brandstream.

Custom Social Media Newsrooms are offered as a stand alone service and offer users a full complement of media and interactive content integration as well as custom search engine and social media optimization. The Custom Social Media Newsroom package includes up to five Premium Social Media Releases per week and optional video press releases produced and edited by netgenPR and featured on our CEOLive YouTube and Vimeo channels.

 

Recommended Reading

Before deploying any social media effort on behalf of your organization we strongly suggest doing some preliminary research. There are some fundamental principles you need to become familiar with to make sure any effort in this arena is a successful one.

To save you time we recommend at a bare minimum you read the following articles by Jay Deragon at www.relationship-economy.com, arguably one of the most brilliant minds out there right now when it comes to articulating the social ethos for businesses. Ideally you should read through his entire blog because it is the closest thing we've found to a social media training manual for corporate leaders.

  • "Social Intentions Are Transparent" by Jay Deragon
  • "Being vs Using Social: Intention Conflicts" by Jay Deragon
  • "Social Media's Impact on the Organization: People Centric" by Jay Deragon
  • "Social Conductor vs. Social Producer: Comparisons" by Jay Deragon